Dreaming, imagining, researching, planning and modeling.

     Developing a game can be an exciting journey, but it can also be a rather laborious process. Before starting development, it is essential to go through a phase of careful planning. This process is crucial to defining the scope of the game, establishing a roadmap, and ensuring that the game meets the expectations of the target audience.

     Steel Masters is a good example to illustrate this process, this project is a top-down game where the player commands a tank during World War II. To begin, it is necessary to define the gameplay and mechanics of the game. In this case, the game will be a shooter with a top-down perspective, where the player can control the tank and shoot enemies.

In addition, the game may include strategy elements, such as the strategic positioning of the tank and the management of resources such as ammunition and fuel. All of these elements need to be carefully planned to ensure that the game is fun, challenging, and engaging.

Another important part of planning is the game's narrative. For a World War II tank game, the story can be inspired by real battles and/or historical events. The story may also include characters that the player will interact with during the game, such as senior officers or other members of the tank crew.

After defining the gameplay, mechanics, and narrative, it's time to start developing assets such as 3D models, textures, sound effects, and a soundtrack. These elements are important to create an immersive and realistic experience for the player.

Finally, it's important to test and adjust the game before launching it. This involves testing the game on different platforms, adjusting the difficulty of the game, and fixing bugs and errors. The testing phase is one of the most important, as it helps ensure that the game is ready to be released to the public.

In summary, it is necessary to define gameplay, mechanics, narrative, and develop high-quality assets. The testing and adjustment process is also crucial to ensure that the game is fun, engaging, and challenging. With careful planning, it is possible to create a successful game that will be loved by players around the world. But that's not all!

For many indie game developers, building an audience and implementing a marketing strategy can be one of the most challenging parts of the development process. However, it is also one of the most important parts. No matter how good your game is, without a loyal audience and a well-thought-out marketing strategy, it can be difficult to achieve the desired success.

Steel Masters may sound exciting and fun, but without an effective marketing strategy, it may be difficult to attract the right audience.

Identify your target audience
Before starting to create your marketing strategy, it is important to understand who your target audience is. In the case of our game, the target audience may be fans of strategy games, military history, and war games. With this information in mind, we can create a marketing strategy targeted to these specific interests.

Create a social media presence
Social media is one of the most effective ways to build an audience for your game. Create pages on major social networks, Reddit, Twitter, and Instagram, and share regular updates about the development of the game. Post images, videos, and information about the gameplay to keep your audience interested and engaged.

Use attractive visual content
Since the game involves commanding a tank during World War II, it is important to create attractive visual content to grab the attention of the public. Use images and videos of the game in action to show the exciting and challenging gameplay that is being developed, but remember, lying to your audience is shooting yourself in the foot.

Connect with the gaming community
Join online gaming forums and communities and connect with other developers and players. This can help you get valuable feedback on your game and can also help you expand your audience.

Consider partnerships
Consider partnering with gaming influencers or other companies that share the same target audience. This can help you increase the visibility of your game and attract a larger audience. Perhaps a blog or YouTube channel about tanks or World War II might be interested in showcasing your game, maybe for a fee that's not as high as you expect. A good way to win over a partner with common interests is by being open to receiving criticism and suggestions, which is a good way to consolidate this synergy.

In summary, building an audience and implementing an effective marketing strategy is crucial to the success of any game. Identify your target audience, create a presence on social media, use attractive visual content, connect with the gaming community, and consider partnerships. Be consistent in your approach and, over time, you can build a loyal audience that will be eager to play your game.